---
title: Blog | VideoSmart (12)
description: VideoSmart Blog (12)
---

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# Blog

Personalised video news and insights, alongside our company updates, culture and options.

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20170710-HR-Demo_internalComms_Blogpost-v3-4.jpg)](https://blog.videosmart.com/blog/85-of-brits-don-t-understand-their-pension)

[Digital Marketing](https://blog.videosmart.com/tag/digital-marketing), [Interactive Video](https://blog.videosmart.com/tag/interactive-video), [Culture](https://blog.videosmart.com/tag/culture)

## [85% Of Brits Don’t Understand Their Pension](https://blog.videosmart.com/blog/85-of-brits-don-t-understand-their-pension)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Nov 7, 2017, 12:00:00 AM

In a recent study by Express (2017), 85% of all British workers surveyed said they ‘didn’t really un...

[Read more](https://blog.videosmart.com/blog/85-of-brits-don-t-understand-their-pension)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20171031-Grocery_Shopping_with_video-4.jpg)](https://blog.videosmart.com/blog/philips-have-hired-a-new-personal-shopper-your-smartphone)

[Viral News](https://blog.videosmart.com/tag/viral-news), [Technology](https://blog.videosmart.com/tag/technology)

## [Philips Have Hired A New Personal Shopper. Your Smartphone.](https://blog.videosmart.com/blog/philips-have-hired-a-new-personal-shopper-your-smartphone)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Oct 31, 2017, 12:00:00 AM

In Dubai you will be able to walk into a crowded supermarket, using an app to guide you to the produ...

[Read more](https://blog.videosmart.com/blog/philips-have-hired-a-new-personal-shopper-your-smartphone)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20170509-Retail_Blogpost-v3-4.jpg)](https://blog.videosmart.com/blog/basket-abandonment)

[Digital Marketing](https://blog.videosmart.com/tag/digital-marketing), [Technology](https://blog.videosmart.com/tag/technology)

## [Fight Basket Abandonment With Personalisation](https://blog.videosmart.com/blog/basket-abandonment)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Oct 4, 2017, 12:00:00 AM

Though online retailers may have lost $4.6 trillion in 2016 as a result of abandoned carts, 60% of t...

[Read more](https://blog.videosmart.com/blog/basket-abandonment)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20170809-Ai_and_Personalisation-v1-4.jpg)](https://blog.videosmart.com/blog/taking-personalisation-to-the-next-level-with-ai)

[Personalised Video](https://blog.videosmart.com/tag/personalised-video), [Digital Marketing](https://blog.videosmart.com/tag/digital-marketing)

## [Taking Personalisation To The Next Level With AI](https://blog.videosmart.com/blog/taking-personalisation-to-the-next-level-with-ai)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Aug 14, 2017, 12:00:00 AM

Personalised marketing, also known as one-to-one marketing, is a strategy to deliver individual mess...

[Read more](https://blog.videosmart.com/blog/taking-personalisation-to-the-next-level-with-ai)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20170807-Loyalty_Blogpost-v1-4.jpg)](https://blog.videosmart.com/blog/the-6bn-liability-of-loyalty-points)

[Culture](https://blog.videosmart.com/tag/culture), [Viral News](https://blog.videosmart.com/tag/viral-news)

## [The £6bn Liability Of Loyalty Points](https://blog.videosmart.com/blog/the-6bn-liability-of-loyalty-points)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Aug 7, 2017, 12:00:00 AM

Loyalty benefit programs have been around since 1896 when an American company called Sperry & Hutchi...

[Read more](https://blog.videosmart.com/blog/the-6bn-liability-of-loyalty-points)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20170904-AsosVideoSearchTool-Blogpost-v2-4.jpg)](https://blog.videosmart.com/blog/asos-spearheading-the-evolution-of-ai)

[Digital Marketing](https://blog.videosmart.com/tag/digital-marketing), [Technology](https://blog.videosmart.com/tag/technology)

## [ASOS Spearheading The Evolution Of AI](https://blog.videosmart.com/blog/asos-spearheading-the-evolution-of-ai)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Aug 5, 2017, 12:00:00 AM

The trends in Internet consumption are ever changing.

[Read more](https://blog.videosmart.com/blog/asos-spearheading-the-evolution-of-ai)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/expo-v2-4.jpg)](https://blog.videosmart.com/blog/videosmart-to-showcase-personalised-videos-at-dmwf-expo-global-2017)

[Personalised Video](https://blog.videosmart.com/tag/personalised-video), [VideoSmart News](https://blog.videosmart.com/tag/videosmart-news)

## [VideoSmart To Showcase Personalised Videos At #DMWF Expo Global 2017](https://blog.videosmart.com/blog/videosmart-to-showcase-personalised-videos-at-dmwf-expo-global-2017)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Jun 13, 2017, 12:00:00 AM

VideoSmart is set to showcase the power of personalised and interactive videos at #DMWF Expo Global ...

[Read more](https://blog.videosmart.com/blog/videosmart-to-showcase-personalised-videos-at-dmwf-expo-global-2017)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20171205-AnglianWater_CaseStudy-Blogpost-v1-4.jpg)](https://blog.videosmart.com/blog/going-social-an-anglian-water-case-study)

[Personalised Video](https://blog.videosmart.com/tag/personalised-video), [Campaign News](https://blog.videosmart.com/tag/campaign-news)

## [Going Social – An Anglian Water Case Study](https://blog.videosmart.com/blog/going-social-an-anglian-water-case-study)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Jun 11, 2017, 12:00:00 AM

Anglian Water started their personalised water meter campaign with VideoSmart in 2017 to encourage c...

[Read more](https://blog.videosmart.com/blog/going-social-an-anglian-water-case-study)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20170516-Anonymous_Insurance_Blog-v1+(002)-4.jpg)](https://blog.videosmart.com/blog/a-winning-fourmula)

[Personalised Video](https://blog.videosmart.com/tag/personalised-video), [Campaign News](https://blog.videosmart.com/tag/campaign-news)

## [A Winning Four-mula For Financial Services | Personalised Video](https://blog.videosmart.com/blog/a-winning-fourmula)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 May 15, 2017, 12:00:00 AM

A leading UK insurance provider rolls out VideoSmart solution across its business.

[Read more](https://blog.videosmart.com/blog/a-winning-fourmula)

[![](https://blog.videosmart.com/hubfs/VideoSmart/Imported_Blog_Media/20170703-Netflix_Interactive_Blogpost-v2-4.jpg)](https://blog.videosmart.com/blog/netflix-launches-interactive-storytelling)

[Interactive Video](https://blog.videosmart.com/tag/interactive-video), [Viral News](https://blog.videosmart.com/tag/viral-news), [Technology](https://blog.videosmart.com/tag/technology)

## [Netflix Launches Interactive Storytelling](https://blog.videosmart.com/blog/netflix-launches-interactive-storytelling)

![Picture of VideoSmart](https://blog.videosmart.com/hs-fs/hubfs/VS_Social_Orange.jpg?width=50&name=VS_Social_Orange.jpg) [VideoSmart](https://blog.videosmart.com/author/videosmart) 

 Apr 6, 2017, 12:00:00 AM

As of June 2017, Netflix will be introducing interactive videos, which allows the viewer to choose t...

[Read more](https://blog.videosmart.com/blog/netflix-launches-interactive-storytelling)

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